Clean Blog

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Content Production – Can’t I do it Myself?

Well you can, there’s actually nothing to stop you from doing your own content production. You know your brand and your audience better than anyone else (including us) so it can make sense to produce your own content. The benefits of having someone else produce content for you are immense though – so long as they know what they’re doing. We’ve … Read More

Brand Outreach: Talk or Shout

Whatever your business is, you need to get your message out to people.  There are two ways in which you could do this – shouting or talking to them.  Different approaches work for different industries and there’s a difference between the two.  We’ve taken a look at both methods of brand outreach so you can decide which one would work … Read More

How To Pick a Content Management System

Picking a Content Management System (or CMS for short) is something you should really consider in some detail before committing to any web project. There are hundreds, if not thousands of different CMS’s and each one has its own individual set of pros and cons. This is why it’s quite important to really analyse what you want to achieve before … Read More

The Good and Bad of Social Media Automation

Getting ‘social’ right is tricky, knowing what to post, when to post it and how to effectively engage with your users is all probably something you don’t have time to get to grips with. This is why a lot of people choose social media automation. Automation will save you time, which means you can spend more time working on your … Read More

How To Write a Content Strategy

This week we ran a couple of training events called “How to Succeed Online as a Small Business”. These were focused on how to identify and reach out to your target audience, using a marketing content strategy. One of the biggest things I learnt from running these workshops is that quite a few people don’t actually know who their target … Read More

Why It’s Taken So Long To Get A Blog

Glue Digital Studio is a pretty fresh faced agency still, we’re round about one month old now but we’ve achieved a fair amount in that time, signing three clients, deploying four websites, writing over ten content pieces and submitting two public sector tenders (awaiting response). So on the one hand – it’s pretty understandable that we’ve not managed to get … Read More